Creating smarter organisations
since 2016

OUR STORY

SpiralData is a full service data analytics agency providing data strategy, enterprise technology, data science and custom AI solutions for organisations of all sizes to make data-based decisions.

In 2016, the founder Kale Needham, saw an opportunity to apply a technology agnostic, customer focussed approach to data-based solutions and break the mould of traditional technology delivery. By starting his own business he believed he could take his ideas further and offer something completely different.

The result was a Spiral of technology, lateral design and a strong belief in focussing on the human interaction with data, rather than just what the technology could deliver.

Over the years our expertise has broadened significantly, but what drives us is an unwavering desire to create innovative data analytics solutions that put people at the heart of decision making to deliver strong business outcomes.

At SpiralData, we create smarter organisations using data analytics.

OUR PROCESS

Any data-based solution will have three foundational principles: problem-to-solution, zero-friction and 7-star features.

We use these principles to determine how your data-based decision-making is currently working, could be changed, or has improved since changes have been implemented.

PROBLEM-TO-SOLUTION
Understanding the problem deeply first, then quantifying the value of solving the problem while considering the people involved not just the technology.

ZERO FRICTION
The impact of the solution to-use, to-develop and to-maintain. How to best align the solution to organisational capability while focussing on speed, quality and scale.

7-STAR FEATURES
The design should superpower the decision-making capability of the person through user-centric design with features they love that deliver far-reaching insight not just reports and dashboards.

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If the solution is used to successfully solve an organisational problem then the decision-maker becomes elevated, ready for the next problem. If friction is reduced throughout an organisation as a result of the solution, productivity increases. If the the solution has features the users love, they will use it heavily, delivering a significant return on investment.

We believe that all organisations can find success with this framework, and it's a tool for everything we create.

An Experienced Team

Our people and their embedded knowledge are the most important asset of our organisation. We strive to create the best possible decision-making tools for your organisation, drawing on over 100 years of combined expertise in data analytics.

Our expertise covers a range of disciplines from IoT, data warehousing, business intelligence, corporate performance management, optimisation modelling, natural language processing, machine learning, AI and custom software development.

We complete all projects in-house to maintain quality control. The team is highly qualified and experienced so we have no need to outsource.